This partnership will see Kärcher become the new naming rights sponsor for female sport in the region, netball and women’s football, as well as this year’s senior finals.
Kärcher is well known for producing high quality high-pressure cleaners as well as floor care equipment, window vacuum cleaners, wet and dry vacuum cleaners and a range of professional cleaning equipment for industries from hospitality to agriculture.
Marketing Manager Jo Clark said Kärcher are proud to partner with AFL Outer East and look forward to working with AFL Outer East.
“We are delighted that we can support the local AFL Outer East community”, said Clark.
“As the global market leader in cleaning solutions, we look forward to showcasing our cleaning products across the network of clubs, and both connecting and engaging with the local AFL and Netball community.”
As part of the partnership, there will be a number of social media activations that will be utilised, with a ‘Player of the Month’ and ‘Pressure Play of the Week’, with thanks to Kärcher, to be featured.
Additionally, our partnership with Kärcher will enable us to film one women’s football and one netball game each week.
Region General Manager Aaron Bailey was also delighted to welcome Kärcher on board as a partner and is looking forward to working with the organisation to promote its business through various assets.
“This is a real coup for AFL Outer East and highlights the growth of the commission and region. Securing a partner, the caliber of Kärcher is exciting for the region and the long-term growth of our competitions. Most significantly, this is an endorsement for female sport in our region, which makes up 50 % of our participation. We are really grateful to them for coming on this journey with us,” Bailey said.
“The league is looking forward to working with Kärcher as we aim to build its profile across the region through a number of promotions and activations.”